Will Enable Northern Canadian Group to Provide Customers with Upgraded UHD-4K Video Quality, Advanced User Experience

TORONTO, ON – January 17, 2022 – Adara Technologies Inc. (www.adara-tech.com) today announced that Arctic Co-operatives Limited, based in Winnipeg, MB and which serves 33 community-based Co-operative businesses located in Saskatchewan, Nunavet, Northwest Territories and Yukon, Canada has chosen Adara Technologies to provide the co-op with an Advanced Video Solution that includes upgraded UHD-4K video quality and an Advanced User Experience. Adara’s managed video solution will initially be deployed in the Rankin Inlet, Arctic Bay, Pangnirtung, Igloolik, Iqaluit and Pond Inlet areas representing approximately 2,500 subscribers.

Arctic Co-operatives Limited enables co-op businesses to provide a wide range of services to local Member-Owners that improve social and economic well-being in their respective communities. The federation was begun in 1972 to coordinate resources, consolidate purchasing power and provide operational and technological support to independent community Co-ops in the Arctic region.

Keith Moffat, Manager of External IT/Innovation and Infrastructure for Arctic Co-op, said that the organization considered several advanced video solution alternatives—including one they would build themselves—but ultimately decided the Adara solution was best for their requirements. “Adara brings an impressive depth and breadth of engineering and operational expertise in video. We believe that our customers deserve the best in both video quality and overall user experience— despite our remote locations—and we are extremely confident that Adara will enable that for us.”

“Adara’s extensive expertise and experience in Bandwidth Reclamation for broadband expansion and bandwidth efficiency as well as in hosting and managing advanced video solutions for a wide- range of service providers of all sizes makes us a perfect match for the needs of Arctic Co-op,” said Alesio T. Cicchelli, Vice President of Global Operations & Canadian Sales for Adara. “Our team expertly handles any video situation that is presented to us and we look forward to working closely with our northern neighbors in providing our world class video solution to them and their customers.”


About Adara Technologies Inc.

Adara Technologies Inc. (www.adara-tech.com) delivers game-changing solutions that enable cable service providers to revolutionize their Broadband and Video businesses. One of Adara’s signature breakthroughs is its SIPV Bandwidth Reclamation Solution which enables operators to inexpensively free up massive amounts of spectrum in as little as 90 days, without disrupting customers and risking associated revenue losses, for immediate DOCSIS expansion to multi- Gigabit and beyond. Another game-changer, Adara’s myCatapulTVe® App-based IP Video Solution enables operators to curate and deliver live linear, VOD and OTT/SVOD content including Netflix, Disney+, Prime Video, Hulu, YouTube and more using the operator’s own app as a one- stop destination for customers, without the need for the operator executing separate, extremely onerous business relationships with OTT/SVOD providers.


Jim Carlson

Head Corporate Communications
Telephone: 1-888-99-ADARA (23272) x706
Email: pr@adara-tech.com