Accelerating Adoption of Adara Solution Underscores Game-Changing Impact on Broadband and TV Strategies
Resources
SIPV Bandwidth Reclamation Solves DOCSIS Expansion Challenges
Independent cable operators are increasingly challenged in offering equal or better Internet speeds than their larger cable and telco counterparts. “Video bandwidth sprawl” limits their DOCSIS expansion abilities; many find themselves dedicating 75% to 85% of existing bandwidth to video services, despite the fact that video represents only 30% of their gross margin at best. Bandwidth reclamation efforts such as digital-to-analog adapter (DTA) deployments, MPEG-2 to MPEG-4 conversions, and HFC plant upgrades ultimately represent “band-aid” solutions that alleviate bandwidth issues only temporarily. With UHD/4K video and streaming services disrupting and changing conventional business models, a permanent and affordable solution to bandwidth management is vital to operators.
Cisco’s Visual Networking Index
Networks are an essential part of business, education, government, and home communications. Many residential, business, and mobile IP networking trends are being driven largely by a combination of video, social networking and advanced collaboration applications, termed “visual networking.
The Cisco Visual Networking Index (VNI) is the company’s ongoing effort to forecast and analyze the growth and use of IP networks worldwide.
