TORONTO, ON – February 11, 2026 – Adara Technologies Inc. (www.adara-tech.com), which delivers game changing solutions that enable cable service providers to revolutionize their Broadband and Video businesses, today announced that BOYCOM Cablevision, Inc. of Poplar Bluff, MO has now launched its myCatapulTVe® IP Video Solution. The fully-managed solution enables broadband and cable service providers to add “TV Everywhere” services seamlessly to their networks and/or to migrate quickly to app-based streaming Pay TV services with rich features designed specifically to restore video profitability and to strengthen and grow broadband market share.

BOYCOM Cablevision, co-founded over 34 years ago by Steven D. & Patricia Jo Boyers, provides video, phone and broadband services in rural portions of Butler, Wayne, Carter and Ripley counties in southeast Missouri.  President/CEO and operator, Patricia Jo Boyers is also the current and longest serving Chairman of the Board of Directors of ACA Connects, the advocacy association for small and mid-size cable providers nationwide.

Adara also announced that it has partnered with United Teleports of Miami, Fla., a leading provider of innovative programming management and distribution services, and will work with the company for BOYCOM and other Adara operator customers seeking an off-prem headend and cloud-based terrestrial content transport. United Teleports manages one of the most comprehensive terrestrial transport networks in the Americas in support of cable, IPTV, linear, OTT, FAST, broadband and satellite DTH operators.

“As Broadband is increasingly commoditized, Video has become a must-have for operators like BOYCOM looking to win customers away from broadband-only competitors through a One-Stop Super-bundle of live linear TV, DVR, VOD and streaming services,” said Patricia Jo Boyers, President/CEO of BOYCOM. “Our confidence and trust in Adara goes back almost 20 years, and their go-to-market know-how and financial flexibility truly exceeded our expectations. We firmly believe we can at least double our market share by delivering this innovatively bundled experience into the hands of more and more of our current and new customers.”

“With the Broadband market more than 90% saturated, operators are having to intensify their efforts to win and keep each and every customer,” said Joseph D. Nucara, CEO of Adara Technologies. “Our solution turns video into a strategic weapon for the Broadband business by providing operators with free in-app ad space on every screen, enabling seamless branding, promotion, and upselling of their broadband services directly to target customers. This helps lower customer acquisition costs, reduce churn, and protect and grow broadband market share, ARPU, and EBITDA,” he said.

“In addition, our partnership with United Teleports is critical for our operator customers looking to offload video headend operations partly in response to programming transport shifting from satellite to terrestrial delivery, the result of the government freeing up C-band spectrum. Through this partnership, operators can eliminate local headend complexity, reduce costs and accelerate app-based TV launches using a fully off-prem, cloud-hosted transport model,” he added.

Adara’s myCatapulTVe® IP Video Solution also includes the following key features:

• Fast time-to-market
• Cloud-DVR partnership where Adara assumes 100% of the cost and the operator enjoys 85% of the profit
• Customized CAPEX vs OPEX business models including financing options
• On-prem and off-prem-cloud-hosted programming transport options with no backhaul fees
• AI-powered Universal Search across linear and streaming services
• Billing system interface and swivel-chair options

Comprehensive customer-experience tool suite and dashboard including network, end-device and WiFi diagnostics

TORONTO, ON – January 29, 2026 – Adara Technologies Inc. (www.adara-tech.com), which delivers game changing solutions that enable cable service providers to revolutionize their Broadband and Video businesses, today announced that Northwest Communications, based in Amery WI, has selected its myCatapulTVe® IP Video Solution. The fully-managed solution enables broadband and cable service providers to add “TV Everywhere” services seamlessly to their networks and/or to migrate quickly to app-based streaming Pay TV services with rich features designed specifically to restore video profitability and to strengthen and grow broadband market share.

Northwest Communications, founded in 1897 as Amery Telephone Company, provides phone services, high speed internet, and high-definition Cable TV to more than 12,000 subscribers throughout northwest Wisconsin.

“We view Video as a critical component of our long-term strategy,” said Scott Jensen, President and General Manager of Northwest Communications, “and see a strong opportunity for operators to grow their broadband businesses through an integrated mix of live linear TV, Cloud DVR, on-demand and streaming services. Adara’s experience and capability to structure a partnership agreement for its comprehensive IP Video Solution that aligns with our strategic operational and financial objectives made this a strong fit and our team is very much looking forward to what is ahead.”

“Northwest Communications and other operators like them recognize that the current potentially lethal combination of growing competition, onerous regulatory pressures and the increasing view of Broadband as a ‘social service’ is negatively impacting their once-healthy Broadband business and they are turning to a Super-Bundling strategy with in-app, zero-cost multi-screen advertising to reverse the troubling trend,” said Joseph D. Nucara, CEO of Adara Technologies.

“The free in-app ad space on every screen provides our customer partners seamless branding, promotion, and upselling of their broadband services directly to target audiences. This helps lower customer acquisition costs, reduce churn, and protect and grow broadband market share, ARPU and EBITDA,” he said.

Adara’s myCatapulTVe® IP Video Solution also includes the following key features:

• Cloud-DVR partnership where Adara assumes 100% of the cost and the operator enjoys 85% of the profit
• Customized CAPEX vs OPEX business models including financing options
• Billing system interface and swivel-chair options
• Comprehensive customer-experience tool suite and dashboard including network, end-device and WiFi diagnostics
• On-prem and off-prem-cloud-hosted programming transport options with no backhaul fees
• AI-powered Universal Search across linear and streaming services
• Fast time-to-market

TORONTO, ON – August 5, 2025 – Adara Technologies Inc. (www.adara-tech.com), which delivers game changing solutions that enable cable service providers to revolutionize their Broadband and Video businesses, today announced that BOYCOM Cablevision, Inc. of Poplar Bluff, MO has selected its myCatapulTVe^® IP Video Solution. The fully-managed solution enables broadband and cable service providers to add “TV Everywhere” services seamlessly to their networks and/or to migrate quickly to app-based streaming Pay TV services with rich features designed specifically to restore video profitability and to strengthen and grow broadband market share.

BOYCOM Cablevision provides video and broadband services in rural portions of Butler, Wayne, Carter and Ripley counties in southeast Missouri. The company is owned and operated by Steven D. Boyers and Patricia Jo Boyers, the current and long-serving Chairman of the Board of ACA Connects, the trade organization for small and mid-size cable operators.

“Video is a must-have for BOYCOM and we strongly believe that operators can significantly strengthen and grow their existing broadband business by becoming a One-Stop Super-bundler of live linear TV, DVR, VOD and streaming services,” said Patricia Jo Boyers, President/CEO of BOYCOM. “We’ve known and trusted Adara for almost 20 years, and their ability to structure a deal and business model specifically around our strategic and financial needs was so unique and refreshing. I and our entire team at BOYCOM are super-excited about this new product venture and partnership with Adara.”

“Operators like BOYCOM recognize that the current potentially lethal combination of growing competition, onerous regulatory pressures and the increasing view of Broadband as a ‘social service’ is negatively impacting their once-healthy Broadband business and they are turning to a Super-Bundling strategy with in-app, zero-cost multi-screen advertising to reverse the trend,” said Joseph D. Nucara, CEO of Adara Technologies.

“Our solution also provides operators with free in-app ad space on every screen, enabling seamless branding, promotion, and upselling of their broadband services directly to target customers. This helps lower customer acquisition costs, reduce churn, and protect and grow broadband market share, ARPU, and EBITDA.,” he said.

Additional key features of Adara’s myCatapulTVe^® IP Video Solution include:

• Cloud-DVR partnership where Adara assumes 100% of the cost and the operator enjoys 85% of the profit
• Customized CAPEX vs OPEX business models including financing options
• Billing system integration and swivel-chair options
• Comprehensive customer-experience tool suite and dashboard including network, end-device and WiFi diagnostics
• On-prem and off-prem-cloud-hosted delivery options
• Fast time-to-market

TORONTO, ON – November 21, 2024 – Adara Technologies Inc. (www.adara-tech.com) today announced that it has implemented its PowerKEY 2024 Conditional Access Time-Wrap Solution that will allow Aster Tecnodisa of the Dominican Republic to continue operation of its Scientific-Atlanta, Cisco and Technicolor set-top boxes beyond the imminent timeout date in November 2024 for all such boxes. Aster Tecnodisa provides telecommunications services to approximately 45,000 subscribers in the Dominican Republic, including its capital, Santo Domingo.

The Adara solution solves the significant issue of what will soon impact millions of digital cable set-top boxes throughout the world that utilize the PowerKEY conditional access (CA) system developed by Scientific-Atlanta in the 1990’s. An internal CA time clock issue will cause each device to roll over to zero in late November 2024, preventing the set-top from decrypting video, effectively making each inoperable as early as a month prior. Operators have been looking for an efficient and cost-effective solution that would enable these set-tops to continue operation past the November date in order to eliminate the need for an expensive, customer-disruptive replacement of set-top boxes or a forced and rushed upgrade to IP video.

“PowerKEY conditional access has delivered rock-solid content security for decades, and the 20 million or so set-tops still in the field have many more years of excellent operational life remaining,” said Stan Koukarine, CTO and Co-founder of Adara Technologies. “Our solution, which has been chosen by dozens of cable operators worldwide including Aster Tecnodisa, covers all generations of PowerKEY devices, including embedded security, separable CableCARDs and downloadable DCAS devices. We are thrilled to have solved this for Aster and its 45,000 customers and look forward to implementing additional measures to enhance service reliability and customer experience, including a paced and customer-driven migration to Adara’s game-changing, multi-screen IP video Solution.”

Rubi Santana, Operations Manager for Aster Tecnodisa, said, “Adara’s PowerKEY Time-Out Solution has enabled us to avert a crisis by extending the shelf life of our set-top boxes without negatively impacting our customers, while we work to further enhance our customer experience through ongoing network upgrades for Broadband expansion and multiscreen IP video migration with the help of Adara over the next 3 years.”

Additional Key features of Adara’s App-based IP Video Solution include:

• Complete end-to-end solution with on-prem and cloud options available
• Extremely cost-effective, saves $1 Million+ compared to other options
• Easily ingests provider’s existing video sources including ad-inserted
• No heavy burden on provider’s incoming broadband pipe
• No changes to programming licensing or transport agreements
• Provider-customized multi-screen app branding and promotion
• Managed single-app set-tops/CPE and unmanaged CPE options supported including iOS, Android, Fire TV, PC, Mac, etc.
• Billing system integration and provisioning included, saves $250K-$500K
• End-to-end network, WiFi and end-device actionable data collection and troubleshooting utilities to optimize customer experience, $250K value included
• Fast time-to-market in 4 – 6 months
• Support for multiple languages including Spanish, French and English

“Adara’s solutions are multilingual and are based on decades of video and broadband industry experience,” said Mr. Guerrazzi. “We fully understand how to help our service provider partners drive success regardless of their size, leveraging our solid financial strength to offer affordable solutions that scale up and down to deliver excellent profitability and ROI for the service provider.”